The Business Case for Diversity Literature Review

The Business Case for Diversity - Literature review Example The different theories and approaches of diversity management have been developed to understand the concept of business diversity in a better manner. These theories and approaches have been widely appreciated and supported by academics, managers and diversity consultants. Business Diversity Defined The business case for diversity management can be better understood if it is divided in three sections (Nicholas, Sammartino & Lau, 2007): 1. The HRM Business Case for Diversity Management According to the HRM business case of diversity management, unmanaged diverse human resource only results in increasing the business costs by reducing the job satisfaction, increasing turnover and absenteeism rate and creating conflicts in team members. The sound management of diverse human resource results in creating a competitive edge for the organization. 2. The Knowledge Case for Diversity Management The knowledge case for diversity management basically takes in to account the system of information and knowledge flow. It finds ways and strategies to facilitate knowledge creation and transmission. 3. The International Business Case for Diversity Management This business case works to determine how to exploit cross cultural capabilities in favor of the organization and business success. This business case illustrates that effective management of diversity has the potential to result in positive international orientation of a firm by strengthening international networks and improving mutual business decision making. Initially the diversity management was regarded as a tool to legally safeguard an organization that it is complying with the legal requirements of equality and not discriminating against any class (Ongori & Evans, 2007). However the recent years have seen a change in the perception of diversity by managers and recruitment agencies. It has evolved to become a more proactive concept with significant bottom line advantages. Many corporation and organization are making a point to make sure that their workforce is well diversified to facilitate unique, innovative and creative ideas for problem solving which translate in better overall performance of the organization (Allen et al., 2004). A case study of Botswana emphasized the need of business diversity. The society of Botswana is multicultural with a large number of immigrants coming from all across the world. It means that the organizations operating in Botswana does not have choice but to be work force diversified. Their competitiveness, level of innovations, profits and business success are all dependent on how well it manages its diverse workforce both within and across the organizational boundaries (Barker and Hartel, 2004). The issue of business diversity is gaining more interest of the researchers and politics because of the slow shifting of trend of economies from manufacturing to services. There is a greater need in the services market to communicate and network with different organization and people which have further emphasized the need of today to manage business diversity well (Wentling and Palma-Rivas, 2000). Advantages of Business Case of Diversity The business case for diversity works to provide a competitive edge for any organization (Karsten, 2006). The question that might be raised now is

Research Proposal Essay Example | Topics and Well Written Essays - 1000 words - 2

Research Proposal - Essay Example asingly information driven lives have further fueled a surge in the use of photography so much so that it is required to obtain professional training in order to pursue it as a career or as a serious hobby. As such, assuming that one has the required professional capabilities, establishing a business based on photography raises yet another important question with regards to starting and sustaining the business. The proposed project, whose purpose shall be further explained as part of this research proposal, is aimed at conceiving and developing a framework that will be assessed based on the intention of setting up a proposed photo studio as a feasible business option. The study conducted as part of the effort involved in setting up this photo studio in my town, to be known as â€Å"Brand Image†, will concentrate on identifying key areas such as potential sales opportunities, identification of industry competitors and general market averages, which will also be utilized as benchmarks for evaluating the worthiness of the proposed business. The proposed research aims to study ways in which the new studio will be able to exploit the visible market comprising of photographic artists, individual artists as well as those belonging to large studios as sources for producing photographic material. The business plan shall be developed keeping in mind the potential client base comprising divers e clients such as advertising agencies, public relations agencies and designers. Key services offered by the studio will cover many areas of the business such as Wedding / Portrait photography, Commercial / Industrial photography, Advertising / Fashion photography, and supplementary photographic services such as retouching & CGI. In brief, the proposed studio will work towards providing core services in the areas of Commercial, and Advertising photography. (1) Development of the business idea for the photo studio: wherein the effort will be focused on identifying the main consumer