Friday, August 21, 2020
Things To Consider When Creating A Content Calendar for Behaviour Change
Things To Consider When Creating A Content Calendar for Behaviour Change Make Money Online Queries? Struggling To Get Traffic To Your Blog? Sign Up On (HBB) Forum Now!Things To Consider When Creating A Content Calendar for Behaviour ChangeUpdated On 21/06/2019Author : Ram kumarTopic : BusinessShort URL : https://hbb.me/2NspeW6 CONNECT WITH HBB ON SOCIAL MEDIA Follow @HellBoundBlogAs the new year takes shape, itâs time to consider how a comprehensive content calendar can add value to your behaviour change marketing strategy. There are considerations to take under advisement when you are piecing together a content calendar, as the gravity of a behaviour change campaign holds greater substance than your typical product-based campaign. So before you put pen to paper and seal the fate of your campaign success, take into account these key considerations.Engage an expert agencyControlling the content plan for a behaviour change campaign is incredibly intricate, and is best left in the hands of the experts in that space. Behaviour change by The Shannon Comp any will ensure that your campaign is mastered from inception to delivery, and able to make the splash you intended. The Shannon Group have been behind some of Australiaâs most influential behaviour change campaigns, responsible for assisting with the creation and implementation of movements such as âRespect Women Call It Outâ and âWorksafe Occupational Violence and Aggression Against Healthcare Workers.â Behaviour change campaigns are not large in volume, which justifies the need for an experienced agency to manage the campaign end to end, saturating the market with the intended message.Define your desired outcomesA successful content calendar should always incorporate clearly defined outcomes, and dates in which these signposts must be achieved. For most marketing strategies, this is a straightforward process. When tackling a behaviour change content calendar, the waters are a little murkier on what success looks like with moving goalposts.According to the United Nat ions Entity for Gender Equality and the Empowerment of Women, when influencing peopleâs attitudes and behavior there are cognitive variables that indicate influence and change. These indicators include: knowledge/awareness, sallency, attitudes, social norms, self efficacy, behavioural intentions, behaviour change, skills, environmental constraints and media framing. Depending on the nature of your behaviour change campaign, these variables will hold varying prominence.READ5 Essential Ways To Improve B2B Customer RetentionAnnual dates of importanceThroughout the year, there are days of awareness and importance that encourage the community to reflect and recognise growth and progress in that space. These days are a great opportunity to leverage your behaviour change message, and piggy-back on their relevance and publicity that is associated with the day. International Womens Day has been growing in awareness each year, with organisations choosing to propel their senior and junior fe male workforce, highlighting the initiatives they have in place to support. Plot these dates in your content calendar ahead of time so that you are able to ramp up to them, and fully capitalise on the surrounding exposure.Incorporate influencersInfluencers are a great channel you can use to diversify your content marketing plan, and will actually create content that you can also share on your platforms, or bank up for future activity. It also brings your campaign to life, adding a humanistic element to your message which gives your campaign more clout and a larger (and sometimes targeted or niche) audience.When choosing a brand ambassador or influencer, it can be tempting to partner with an individual who is famous and known well. Although if that individual bears no relevance to your behaviour change cause, their reach and status will not necessarily translate to any success for your campaign.The right behaviour change agency will assist with the design and accountability of a rob ust content calendar. Define measurable outcomes, and make sure these are clearly understood by both parties (internal team and agency) with accountable dates attached. Aim to incorporate different channels to diversify your marketing mix so you are exposing your message to varied demographics.
Monday, May 25, 2020
Analysis Of Grand Strategy Matrix. The Grand Strategy Matrix
Analysis of Grand Strategy Matrix The Grand Strategy Matrix is a newer tool used for formulating alternative strategies (David David, 2017). Similar to the BCG matrix, the Grand Strategy Matrix is places the business or the business divisions into one of four quadrants based on two evaluation dimension 1) competitive position on the x-axis and 2) market growth on the y-axis (David David, 2017). The franchise segment would be located in Quadrant II, which would indicate this segment should focus on market development, market penetration, product development, horizontal integration, divestiture, and liquidation. The other two segments would fall in Quadrant III, which is a much grimmer outlook and their strategies should focus onâ⬠¦show more contentâ⬠¦In this case, the more attractive strategy is strategy 1. Analysis of Income Statement and Balance Sheet Performing an analysis of the companyââ¬â¢s financial performance is beneficial to gauge performance, financial health, and future prospects of an organization. The income statement, balance sheet, and certain ratios are analyzed that give a variety of stakeholders valuable information to make decisions for or about the company or organization. There are certain financial ratios that give credit and equity investors, the government, the public, and management valuable information that will help make investment or strategic decisions for the company. Some of the key ratios are: liquidity ratio, profitability ratios, activity ratios, and leverage ratios. Based on the information provided, there are multiple concerns with the financial condition of Krispy Kreme Donuts. As reported on their 2015 consolidated statement of cash flow, they reported revenues of $383,984 for the year. After all expenses, they have reported a loss of $4,061 for the year. Their working capital amount (current assets ââ¬â current liabilities) is only $39,190 and the debt-to-equity ratio (total liabilities/shareholder equity) is 2.375, which is quite concerning. TheShow MoreRelatedMgt 578 Simulation Reflection Paper1360 Words à |à 6 PagesSimulation Reflection Paper Schiobhan Hopkins MGT 578 Ãâ" Strategy Formulation and Implementation Rodney Klein February 14, 2006 Thinking Strategically According to the Thinking Strategically simulation, Strategy, in business, is the combination of foresight, planning, and decision-making that prepares an enterprise to achieve long-term goals and manage the consequences of contemporary decisions. A lesson learned was that one needs to properly construct long-term objectives toRead MoreCase Study: the Brita Products Company Essay1111 Words à |à 5 PagesCase Study: The Brita Products Company CASE SUMMARY Situation Analysis: In 1988 Charlie Couric, a marketing executive at Clorox, oversaw the acquisition by Clorox of the right to market Brita Water Purifier Pitchers in United States, and then became the President and General Manager ofà Brita USA. He proposed a risky deficit-spending strategy to gain market with the goal of getting a Brita water pitcher on every kitchen countertop in the United States. As a result Brita USA incurred heavyRead MoreHerman Miller Case Study Essay1040 Words à |à 5 Pages |They have cut to zero the capital expenditure in order to bring| | |the company to be as profitable as before. | 3. INDUSTRY AND COMPETITIVE ANALYSIS |Industry Macro-Environmental Characteristics |Industry Driving Forces | | | Read More Dell SWOT Essay example1704 Words à |à 7 PagesDell INC Executive summary Is the dells direct model working? Last year, the company gave up the PC market share lead to Hewlett-Packard. Dell was the only top computer company to lose worldwide PC market share. This analysis identified Dells problems and provided strategic moves for the PC maker firm. Company Background The company was founded in 1984 by Michael Dell, now the company is one of the worlds largest suppliers of personal computers and related products. It designs, developsRead MoreSimulation Reflection1936 Words à |à 8 Pagesreflection on three simulations as each relates to strategic planning. The first simulation, ââ¬Å"Thinking Strategically,â⬠highlights the importance of environmental scanning. The second simulation, ââ¬Å"Developing Grand Strategies,â⬠challenged decisions made for a company which lead to effective strategy formulation and choices. The third simulation, ââ¬Å"Creating a Strategic Road Map,â⬠provided a simulated experience of how to build a strategic roadmap focusing on the importance and effectiveness of formulatingRead MoreHotels Analysis3906 Words à |à 16 PagesTable of Contents Introduction 5 External Environment Analysis 7 Internal Environment Analysis 10 Porterââ¬â¢s Five Forces 13 Tows Matrix 15 Overview of Financial Performance 16 Boston Consulting Group (BCG) Matrix 17 Competitive Profile Matrix 18 Strategy Formulation Methods of Development 19 Conclusion 20 Recommendations 21 Evaluation of Learning 22 Bibliography 23 Table of Figures Figure 1: Economic Survey-----------------------------------------------7 Figure 2: Visitor ArriRead MoreRevlon Inc. Case Study1671 Words à |à 7 PagesBody Works, Body Shop, and Victoriaââ¬â¢s Secret. 2). Analysis: After studying the case of Revlon Incââ¬â¢ now we are going to analyze it that what type of strategy they need to follow in the coming years. The Revlon is in troubles in these days and therefore we are going to analyze the external and internal environments of Revlon first then we will suggest with the help of different tools and techniques an appropriate strategy for them. EFE Matrix for Revlon: Key External Factors. Opportunities: 1. TheRead MoreStrategic Management and Matrix13286 Words à |à 54 PagesStrategy Analysis and Choice What s Ahead The Nature of Strategy Analysis and Choice The Process of Generating and Selecting Strategies A Comprehensive Strategy-Formulation Framework The Input Stage The Threats-Opportunities-Weaknesses-Strengths (TOWS) Matrix The Strategic Position and Action Evaluation (SPACE) Matrix The Boston Consulting Group (BCG) Matrix The Internal-External (IE) Matrix The Grand Strategy Matrix The Decision Stage TheRead MoreAmerican Express Matrix Analysis1926 Words à |à 8 PagesAmerican Express Matrix Analysis Business Policy ââ¬â BUS 490 May, 23rd 2012 SWOT Matrix 1. SWOT matrix is an approach that is used to evaluate the strengths, weaknesses, opportunities as well as the threats that are associated with all the activities of the organization. An organization should conduct a SWOT analysis strategy with an aim of ensuring that it meets all its set goals. More so they will be at a position of identifying their competitors with whom they operate same businessesRead MorePG Strategic Plan8305 Words à |à 34 PagesEvaluation Matrix 8-13 Internal Forces Evaluation Matrix 13-18 Financial and Operational Analysis 18-21 Strategic Recommendations 21-31 The Grand Strategy Matrix 21-24 Internal-External Matrix 24-27 SWOT Matrix 27-28 Strategy Selections 29-31 Action Plan 31-32 Implementation Activities 31-32 Implementation Risks and Mitigation 32 Conclusion 33-34 Appendix A Strategic Assessment IFE Matrix i EFE Matrix ii Debt
Thursday, May 14, 2020
Social Welfare System in Hong Kong - 1819 Words
Question 1: Identify one type of the social welfare, discuss its services of Hong Kong and a)explain its values, rationales and objectives; b)ways of service delivery; c)discuss the strengths and weaknesses of the service and d)make suggestions to improve the services in future. CSSAââ¬âAN INTRODUCTION The comprehensive Social Security Assistance Scheme (CSSA) is surely one of the most influential social welfare in Hong Kong, in terms of money and beneficiary. In the fiscal year of 2010 alone, 19 billion was spent on CSSA, which increased noticeably by 40% as compared with the expenditure ten years ago. As at the end of 2009, total number of CSSA cases amounted to 289 139, representing an increase ofâ⬠¦show more contentâ⬠¦It seems that CSSA was able to fulfill the very basic philosophy of social security policy and social policy in general terms, which is residual or remedial. CSSA is somewhat a passive scheme as a rescue if the applicant himself, or his family failed to help. It is remedial because it functions only if you fall and will not prevent you from falling. This is of no doubt that CSSA can solve immediate issues, but not the root of it. In fact there are changes that CSSA can make to help better cope with this problem. Moreover, there is room of improvement of the efficiency of the scheme, as it has become more and more complex that something can be done to make it more efficient as a safety net. And as progress, it is vital that we look at the possible policy that can be adjusted to better cope with the situation as things do change over time. One of the major characteristics of CSSA is that it is a means tested scheme. In a nutshell, as long as the applicant meets the requirements, the applicants are entitled to get the benefits, as a matter of right. What they do is to assess the quantitative elements of the applicants, such as how many assets they have, how much they earn per month, the severity of his sickness, and treat them as fair as possible, without looking atShow MoreRelatedHow Hong Kong is Dealing with the Aging1094 Words à |à 5 Pages(Census and Statistics Department, 2013), the ageing population is increasing as the life expectancy of Hong Kong people is being longer and birth rate is decreasing. Therefore, Hong Kong have already started kinds of policies and projects which are focusing on how to face the changes. The following contents are related with the concept the age-friendly and focus with the situation in Hong Kong. The essay is aimed at analyze with the features and barriers of age-friendly, as wel l as the suggestionRead MoreBasic Law in the Chinese Government780 Words à |à 3 Pagescountry, two systemsâ⬠is an important formula that symbolized the stage of socialist modernization of Chinese Government. The Basic Law is one of the products produced under such kind of ideology. According Article 11 in the Law; ââ¬Å"the systems and policies practiced in the Hong Kong Special Administrative Region including the social and economic systems, the system for safe-guarding the fundamental rights and freedoms of its residents, the executive, legislative and judicial systems and relevant policiesRead MoreThe Protest Of Hong Kong1630 Words à |à 7 PagesAnother reason for the protest is the increasing dissatisfaction with the chief executive, Leung Chun-ying, who is very unpopular in Hong Kong. Nevertheless, unlike other politicians who are disliked by people because of his or her incapability of bringing positive changes, political theories that are either too aggressive or too conservative, or not following his or her original mind, Leung is condemned only because of his awkward position as a leader who is elected and supported by China beforeRead MoreThe Impact Of Immigration On Hong Kong Essay1970 Words à |à 8 PagesEffect of Immigrants in Hong Kong Hong Kong is a big city. She has four hundred and twenty-six square mile, but seven million people live in there. Even though so many people in here, the government still allows one hundred and fifty immigrants from China to live in Hong Kong each day. The people continued coming, even after the immigration laws had relaxed. We will have more and more people to live Hong Kong. If we still have one hundred and fifty immigrants to come to Hong Kong every day, we willRead MoreComparative Social Policy3126 Words à |à 13 PagesHong Kong and England have an inseparable relationship with each other. Starting from 1842 to 1997, Hong Kong was one of the colonies under British Empire. The 156 years relationship ended when United Kingdom transferred Hong Kongââ¬â¢s sovereignty to the China government on 1st July 1997. In this period, British government controlled Hong Kong Education and Housing policies but those policies are not as same as England. After the regime shifted to China, Hong Kong government had changed from the oldRead MoreHow to define the middle class?1109 Words à |à 5 Pagesï » ¿How to define the middle class ? BY LI KUI-WAI Published: Mar 15 2013 8:50 à Emailà | à Printà | à Share Text Size à The definition of ââ¬Å"middle classâ⬠has been debated recently in Hong Kong. One simplistic definition would be to take the median or average income and those who received the middleâ⬠level of income are the ââ¬Å"middle classâ⬠. Such a definition is easy to understand in mathematical terms, but is naive and has a number of drawbacks. Firstly, how close the income level to the ââ¬Å"middleâ⬠Read MoreComment on the Trend and the Size of Poverty in Hong Kong Society. to What Extent Do You Consider the Present Social Security System Would Be Effective to Alleviate Poverty in Hong Kong?3599 Words à |à 15 Pages8. Comment on the trend and the size of poverty in Hong Kong society. To what extent do you consider the present Social Security system would be effective to alleviate poverty in Hong Kong? Introduction In such a cosmopolitan city as Hong Kong, it is not uncommon to see a number of affluent parents spending a large sum of money on their children, ranging from joining calligraphic class to extra physics tutorial lessons, and from buying the most updated mobile phones for them to sending themRead MoreCulture And The Meaning Of A Good Old Age1532 Words à |à 7 PagesWill the future be good or bad to us in our old age? Does having a ââ¬Å"good old ageâ⬠depend on our culture and what part of the world we live in? In a study done by Project AGE, which was conducted between 1982 and 1988 in Africa, North America, Hong Kong, and Ireland. The reason for this project was to collect data on how different communities experience and view aging. The researchers used participant observation and interviews to collect personal data from participants. Investigators found thatRead MoreComment on the Trend and the Size of Poverty in Hong Kong Society. to What Extent Do You Consider the Present Social Security System Would Be Effective to Alleviate Poverty in Hong Kong?3592 Words à |à 15 Pages8. Comment on the trend and the size of poverty in Hong Kong society. To what extent do you consider the present Social Security system would be effective to alleviate poverty in Hong Kong? Introduction In such a cosmopolitan city as Hong Kong, it is not uncommon to see a number of affluent parents spending a large sum of money on their children, ranging from joining calligraphic class to extra physics tutorial lessons, and from buying the most updated mobile phones for them to sending themRead MorePoverty, Social Security Minimum Wage3111 Words à |à 13 PagesCritically examine the trend and size of poverty in Hong Kong society. Please assess the effectiveness of the present Social Security system and the Minimum wage in eradicating poverty in Hong Kong. Introduction Poverty has been a hot issue in Hong Kong for several years. Several policies developed form the Social Security system have been adopted by the government for soothing this problem, such as the CSSA scheme and the MPF fund. Nevertheless, it seems that the poverty problem is getting worse
Wednesday, May 6, 2020
Chinese Take Out - Original Writing - 3740 Words
CHINESE TAKE-OUT While the kids were busy playing games on their new Xbox 360, I walked to the back of the cabin to order the solitary book on Dylanââ¬â¢s reading list that I didnââ¬â¢t own. After Lynn moved out I realized there was no need for the queen size bed and decided to downsize to a twin size murphy bed. I called Normanskill Self Storage on Delaware Avenue in Albany. They sent a two man moving crew with a van to break the bed down and remove it from the cabin. They delivered the bed and a few other boxed items to their storehouse where I had rented a 200 foot square climate control unit. I thought about giving the bed away but by storing it I could easily move it back to the cabin in case it is needed in the future. By downsizing I wasâ⬠¦show more contentâ⬠¦This small one person operation has a storefront facade shaped in the likeness of a barn. I know if I stepped into the front door of this establishment the boys wouldnââ¬â¢t be able to pry me away for at least an hour. On ce inside the shopper realizes that the store has a terrific variety of genres of manuscripts. In short, everything you could ever want in terms of stock could be found at the Book Barn. Sometimes you have to dig and pick through large boxes and bins to find something you are interested in purchasing, but for the most part the shelves are cataloged in library style and easy to search. The prices are not the best I ve ever seen but they are reasonable. The owner, Caleb Spencer, is picky in terms of the condition of the books he acquires for resale because they are in tip top shape. It s hard to say at this point how often the stock turns over, but I have barely made a dent in browsing through the thousands of volumes. Caleb informs me he doesn t acquire books from individuals and has accumulated his stock in part by buying out 17 other stores over the years. Since I have spent hundreds of dollars there over the past 15 years, Caleb would order any book for me for the lowest cost po ssible. But saving time at this point overrides saving money. As for Mykle, his school does not assign a summer reading list but they request the parents get involved in their childrenââ¬â¢s educations.Show MoreRelatedMarco Polos Influence On The World1637 Words à |à 7 Pageshistorians to diligently compare the book, Chinese sources and any other sources found from the time period to verify the legitimacy of the book. Dr. Ulrich has recently uncovered some very convincing details that Marco Polo really was in China. Evidence of this is that Poloââ¬â¢s book gives extensive descriptions about Mongol Chinese monetary conditions, salt production, papermaking, and governmental structure. (Cohen, 2012) Prior to Marco Poloââ¬â¢s writings, there were no descriptions of these thingsRead MoreMao Duns Style And Influence Of Modern Chinese Literature1141 Words à |à 5 Pagesartâ⬠(pp. 1), and often considered the greatest Chinese writer of the 20th century. However, in this arises a problem ââ¬â he was also the one to innovate and define what modern Chinese writing is ââ¬â without him, there would be nothing to compare to, no standard by which those who wanted to examine modern Chinese writing could do so. He is the founding father (so to speak) of modern Chinese literature, the one who defined it all ââ¬â so who is to say that Chinese literature did not ââ¬Å"[climax] where it startedâ⬠Read MoreChin The Four Noble Truths1353 Words à |à 6 PagesBefore this new way of life could take hold, however, the Chinese people had to learn the teachings of Buddha, such as the first sermon preached by Buddha in the fifth century B.C.E., known as ââ¬Å"The Four Noble T ruths.â⬠Although Buddhism eventually became popular throughout China, there was opposition to the new beliefs and Chinese people struggled with replacing their old beliefs, such as Confucianism and Taoism, with this new, strange belief system. In response, Chinese scholars, including Zhi Dun andRead MoreThe First Camera On The World Was Invented By Alexander Wolcott1103 Words à |à 5 Pageslaw enforcement. For example, pictures chalked on the gate of suspectââ¬â¢s house may serve as alibi. However, ââ¬Å"with current technology, people can easily manipulate (ââ¬Å"manipulateâ⬠is underlined twice as topic-specific vocabulary) pictures.â⬠(In-class writing, Oct.18.2016) People start to learn that a photograph can be carefully staged to express certain opinions, thus we lost trust on photography and instead begin to evaluate pictures. Court also create different laws to check the admissibility of digitalRead MoreHeirloom Seal of the Realm1050 Words à |à 5 P agesabout the early Chinese emperors and monarchies. This stamp was made during the Qin dynasty when Shi Huangdi was ruling. Although the different purposes and significances of using seals have evolved over time, during the Qin Dynasty, it was said to have political and supernatural importance. The early Chinese government was strictly bureaucratic, consisting of an elite group of officials who served the First Emperor. Every measurable aspect of daily life, such as money, writing, and even axelRead MoreChallenges of Genre for EFL Teachers662 Words à |à 3 Pagescommunity. Therefore, how to explain which genre to teach by school teacher to the students? So, this has become a problem/challenge for EFL teachers to teach genre as researchers from New Rhetoric Studies argue that genre cannot be taught. They point out that genres are so changeable and so context-dependent that it makes no sense to teach them outside of that particular context. (Millar, 2011) Moreover, a basic set of general school genre has been introduced to counter that teaching genre is as importantRead MoreHow Paper has revolutionized the World1574 Words à |à 7 PagesIn 2nd Century BC, when papermaking was first invented, the Chinese inventors created an object as light as a feather that contains more power than all the armies of the world. Paper has unquestionably been a force that has revolutionized the world. While it is universally accepted that paper has been a liberating force for society it has also been a medium that has led to misfortune for many people. Like a double-edged sword; paper can acts as a vehicle for sharing and a catalyst for great changeRead MoreComparison Between American And Chinese Higher Education1624 Words à |à 7 PagesA Comparison between American and Chinese Higher Education in the 21th Century Abstract: Higher education plays an important role in the development of a country.However,different countries have different system of higher education.We will research the commons and differences of higher education between China and America.It not only puts forward the differences of the higher education system between China and America,but also analyze the social environment,schools and teachers resources and attitudeRead MoreAesthetic Differences Between Chinese and Western Poetry1726 Words à |à 7 PagesAesthetic differences between Chinese and Western Poetry ââ¬âcritics on Xu Yuanchongââ¬â¢s Chinese poetry translation 1 Introduction Nowadays in China, there are mainly two kinds of different opinions on translating classical Chinese poems. On one side, Xu Yuanzhong, as a representativeï ¼Å'hold that classical Chinese poems should be translated in the form of poems(rhymed verse translation). Xu Yuanzhong put forward the Theory of Three Beauties and the Theory of Rivalry. On the other side, scholars such asRead MoreSummary Of The Chinese Inclusion Act Of 18821496 Words à |à 6 PagesThe Chinese Exclusion Act of 1882 Summary The Chinese Exclusion Act of 1882 was a nativist act passed by people who were afraid of a Chinese dominated workforce and the resulting backlash. The white people thought of the Chinese as lesser people to themselves. This is inherently obvious based on published works that depict racist stereotypes of Chinese immigrants who conspire together to make sure that all jobs are held by the Chinese. Large amounts of white people were willing to act in a hostile
Tuesday, May 5, 2020
Quantity Analysis Regression and Correlation Parameters
Question: Describe about the Quantity Analysis for Regression and Correlation Parameters. Answer: 1. The scatter plot of the age of the cars and the advertised prices is given below: Figure 1: scatter plot of the age of the cars and the advertised prices (Source: created by author) The association between the variables age and price of a used Corolla was found to be -0.945346303. There was a negative association between two variables. With the increase in the age it was seen that there is a decrease in the price of a used Corolla. The strength of association between these two variables was found to be strong as the value was found to be 0.945346303 (Cohen et al., 2013). It is seen that the linear model is appropriate as the cost of assets usually decreases as the age of the asset increases. The relationship between the age of the car and the price of the car also follows this same theory and it was seen that there exists a strong negative relationship between the two variables. The correlation between age and price was found to be -0.945346303. The value of r square between the variables age and price of a used Corolla was found to be 0.894. This shows that the data is 89.4% closely fitted to the regression line (Al-Rawwash Pourahmadi, 2013). It can also be interpreted that the model is a good fit model of the data. R square, known as the coefficient of determination, measures that how close the data is fitted to the regression line. The model does not explain 100% variability of the price of a used Corolla because the value of r square was found to be 0.894. The price of the car had decreased heavily from the 3rd year to 4th This heavy decrease in the price in one year had made the value of r square as 89.4% and the model do not explain the 100% variability of the price of a used Corolla. The slope of the line is -924. The meaning of the slope of the line being -924 depicts that the predicted price of the car would decrease by -924 on increases in one unit f age of the car. The value of y-intercept is 12319.6, which depicts that in absence of the factor age of the car, the predicted price of the car would be $12319.6. If a person wishes to sell a 7 years old car, the appropriate price of the car would be $5851.6. iii. Residuals are defined as the difference between the observed value and predicted value (Lauda?ski, 2013). It is better to buy a car which has the observed value less than the predicted value. This shows that it is better to buy the car that has negative residual. The price of a 10 year old car is predicted to be 12319.6 924 * 10 = $3079.6. It is observed that the price of the car is $1500. The residual of the car is $1500 - $3079.6 = -$1579.6. The regression model cannot be used to establish a fair price for a 20 year old car because the value that is predicted for the car in next 20 years is found to be negative (Barr et al., 2013). This negative value is not possible as the price of the car cannot be negative at any point of time. 2. The Tennant Creek Towns daily water demand was found to be normally distributed with mean 5ml and standard deviation 1.25ml. In order to estimate the number of days in a year where the daily consumptions are as follows: 50% of mean = 0.5 * 5 = 2.5ml. The value of X = 5 + 2.5 = 7.5ml. The z-score with mean 5 and standard deviation 1.25 is (7.5 5)/ 1.25 = 2. The probability if X being 50% or more than the mean is given by P( X 7.5) = P(Z 2) = 1 P( Z 2) = 0.02275 (Struben et al., 2015). The number of days where daily consumption is 50% or more greater than the mean value is given by 0.2275 * 365 = 8.303 = 8 days. Two standard deviation of means are the lower bounds and upper bounds The lower bound is denoted as mean 2(standard deviation) = 5 2(1.25) = 2.5ml. The upper bound is denoted as mean + 2(standard deviation) = 5 + 2(1.25) = 7.5ml. The z-score of lower bound is (2.5 5) / 1.25 = -2. The z-score of upper bound is (7.5 5) / 1.25 = 2. The probability that the value of X lies between two standard deviation is P (2.5 X 7.5) = P (-2 Z 2) = P (Z 2) P (Z -2) = 0.97725 0.02275 = 0.9545. The number of days which lies within two standard deviation of the mean = 0.9545 * 365 = 348.39 = 348 days 25% of the area denotes the first quartile. The number of days corresponding where daily consumption is below the first quartile of demand is 0.25 * 365 = 91.25 days= 91 days. The z-score for 95% distribution of data is found to be 1.645 from the table of normal distribution (Kisbu-Sakarya et al., 2014). The corresponding value of X when the mean is 5ml and the standard deviation is 1.25 ml is given by 1.645 = (X 5) / 1.25 Or, X = (1.645 * 1.25) + 5 Or, X = 2.05625 + 5 = 7.05625 ml. Therefore, the water supply authority should set their capacity at the level of 7.05625 ml in order to save money. 3. A random sample of 25 evening calls is selected at0.05 level of significance. The mean of the sample is 17.2 and the variance of the sample is 4. The null hypothesis and the alternative hypothesis of the problem is as follows: H0: the average length of the evening long distance telephone call is equal to 18.1. H1: the average length of the evening long distance telephone call is not equal to 18.1. The critical value of the test at 0.05 level of significance and 24 degrees of freedom is 0.063 (Efron, 2012). The null hypothesis of the test would be rejected if the p value of the test is less than 0.05; i.e. if the test is statistically significant. The value of the test statistics of the test is (17.2 18.1) / (2/sqrt (25)) = (-0.9) * 5/ 2 = -2.25. The p value of the test at 24 degrees of freedom is 0.0339. The p value of the test is less than 0.05; which shows that the test is significant (Koch, 2013). This leads to the rejection of null hypothesis and it can be interpreted that the average length of the evening long distance telephone call is equal to 18.1. References Al-Rawwash, M., Pourahmadi, M. (2013). Gaussian estimation of regression and correlation parameters in longitudinal data.Journal of the Association of Arab Universities for Basic and Applied Sciences,13(1), 28-34. Barr, D. J., Levy, R., Scheepers, C., Tily, H. J. (2013). Random effects structure for confirmatory hypothesis testing: Keep it maximal.Journal of memory and language,68(3), 255-278. Cohen, J., Cohen, P., West, S. G., Aiken, L. S. (2013).Applied multiple regression/correlation analysis for the behavioral sciences. Routledge. Efron, B. (2012). Large-scale simultaneous hypothesis testing.Journal of the American Statistical Association. Kisbu-Sakarya, Y., MacKinnon, D. P., Mio?evi?, M. (2014). The distribution of the product explains normal theory mediation confidence interval estimation.Multivariate behavioral research,49(3), 261-268. Koch, K. R. (2013).Parameter estimation and hypothesis testing in linear models. Springer Science Business Media. Lauda?ski, L. M. (2013). Regression versus Correlation. InBetween Certainty and Uncertainty(pp. 67-85). Springer Berlin Heidelberg. Struben, J., Sterman, J., Keith, D. (2015). Parameter and confidence interval estimation in dynamic models: maximum likelihood and bootstrapping methods.Analytical Handbook for Dynamic Modelers.
Thursday, April 9, 2020
Animal Farm Book Report Essays (215 words) - British Films
Animal Farm Book Report The novel Animal Farm by George Orwell was a very interesting, complex, and informing novel. In the novel, George Orwell uses farm animals to portray people of power and the common people during the Russian Revolution. The novel starts off with Major explaining to all the animals in the farm how they are being treated wrongly and how they can over throw their owner, Mr. Jones. They finally gang up on their owner and he leaves the farm. Then they start their own farm with their own rules and commandments. Originally the two people in charge of the "Animal Farm", which they titled it, were Napoleon and Snowball. Napoleon was really greedy and wanted all the power to be his, so he got the animals to turn on Snowball and make him leave the farm. After Napoleon took over the pigs started disobeying the commandments that the pigs, as well as all the other animals, organized and wrote down at the beginning of their take over. Soon the pigs have disobeyed, and/or changed every law there was from the beginning, and the pigs start acting and looking like humans. After that "Animal Farm" slowly starts to loose power and Mr. Jones takes back over. This is a style analysis of Animal Farm.
Monday, March 9, 2020
7 Indispensable Tricks for Writing Comic Books
7 Indispensable Tricks for Writing Comic Books As the longtime creative director of Marvel Comics and one of the most iconic comic book creators of all time, Stan Lee (1922 ââ¬â 2018) was the mastermind of a Marvel Universe full of timeless characters and stories that continue to capture the imagination of new generations of comic book fans.At first, however, Lee lacked confidence in his writing. As he would later explain in his autobiography, he felt that comic books (and therefore, comic book writers) had a low status in the literary world. As a result, he used a pseudonym for some of his earliest comic book work. He writes, I used to be embarrassed because I was just a comic-book writer while other people were building bridges or going on to medical careers. And then I began to realize: entertainment is one of the most important things in peoples lives. Without it, they might go off the deep end. I feel that if youre able to entertain people, youre doing a good thing.As we all know, Stan Lees comic books not only brought h im (and the Marvel company) massive success- they also played a large role in elevating comics to a genre that is well-respected and continuing to grow in popularity. If you have been thinking about writing a comic book and are unsure of how to go about it, here are seven little tricks to keep in mind as you write.Photo by Lena Rose on UnsplashTip #1- Focus on story first, then layout secondEven though comic books are often best known for their imagery, as a rule of thumb, when writing a comic book, you should first focus on the story. Stan Lee puts it simply: Comics are stories; theyre like novels or anything else. So the first thing you have to do is become a good storyteller.While were on the topic of storytelling, if you are unsure which story you want to tell, consider the fact that many comic books and graphic novels published in todays market are retellings of older stories. This graphic novel retelling of William Shakespeares Romeo and Juliet and this comic book-inspired ver sion of Victor Hugos Les Misà ©rables are great examples. Even Stan Lee borrowed much of his storytelling from classic Greek and Roman myths, so dont be afraid to put a new spin on an old tale if you are stuck on the story part.Tip #2- Know the end and work backwardsThis same piece of advice holds true for writing any type of story, whether it be a short story, novel or comic book. When you know your ending first- before putting pen to paper (or fingers to keyboard) for the first draft- youll be able to write a more succinct storyline with fewer holes in the plot.This doesnt mean that you need to know every detail about how your story will end. It only means that you should have a general idea of the major events that will take place at the end. You should know which character will be involved and the overall character arcs for your major characters (particularly the protagonist).This is especially important if you plan to write a series of comics. Knowing what happens at the end w ill help you divide the story correctly into segments and end each book on the right kind of cliffhanger (which well discuss more in tip #4).Tip #3- Outline completely before writingHeres another tip you should follow in the writing process, regardless of what type of fiction you are writing. Having an outline is one of the most important things (if not THE most important thing) you can do before sitting down to write your comic book. You dont need to know every detail at the beginning, but you should have a general idea of your setting, plot structure, major characters, their motivations, and their character arcs as the plot progresses.If youre stuck at this part, I recommend reading Blake Snyders Save the Cat! series. While he initially focuses on writing a screenplay, he offers invaluable advice on two different facets of outlining a story for any media. First, he provides a beat sheet focusing on the 15 major beats that occur within all great movies/screenplays. You can essentia lly take these beats and fill them in with your storys unique details to have a well-rounded plot outlined quickly. Second, he reviews the essential ten types of stories that encompass most plots. For example, he breaks down the most popular types of stories into easily digestible, overarching themes. A few examples are:Monster in the House (Alien, The Ring, etc.)Dude with a Problem (Die Hard, Open Water, etc.)Rites of Passage (Napoleon Dynamite, Kramer vs. Kramer, etc.)Buddy Love (When Harry Met Sally, Brokeback Mountain, etc.)Fool Triumphant (Forrest Gump, Legally Blond, etc.)Tip #4- For multiple issues, end on a cliffhangerI touched on this briefly above, but this is especially important during the outlining process if you are creating a series of comic books. As with any series- and particularly in comic books- ending each issue on a cliffhanger is essential if you want to keep your audience engaged in the overall story youre writing.In writing comics, its important to keep this in mind as you outline each issue. If you are creating a series, you should outline the entire series before writing the first comic book, and the outline should be completed before any artwork is begun. Pay special attention to page numbering as you outline and determine cliffhanger cut-off points for each issue, as this will determine the level of interest you are able to maintain with your audience and whether theyll want to purchase following issues (after reading the first).Photo by Andreas Fidler on UnsplashThere are also software programs available such as Celtx, which includes a comic book option for its script writing features. Using software to assist with layout and page numbering during the outlining and writing processes helps extensively with this cliffhanger strategy.Tip #5- Make sure your setting and characters are memorableSince comic books have limited room for extended exposition, having a memorable setting and unforgettable characters is important. Stan Lee puts it like this: To my way of thinking, whether its a superhero movie or a romance or a comedy or whatever, the most important thing is youve got to care about the characters. Youve got to understand the characters and youve got to be interested. If the characters are interesting, youre half-way home.When you think back over some of the bestselling comic books and graphic novels (Neil Gaimans Sandman series and Robert Kirkmans The Walking Dead series come to mind), youll find that two things they all have in common are a unique, intriguing setting and fascinating characters. Both drive the story when limited exposition and dialogue are necessary (such as in comic books) and both will ensure a comics success if crafted properly.Tip #6- Notebooks and audio recorders are great for stealing dialogue you hear throughout the dayThis tip comes directly from Tony Max, indie comic book author and illustrator of The Golden Silence series. As a writer, he often catches conversations on audio rec orders (with the permission of the speakers, of course) to get a feel for the cadence and word choice of everyday conversations between people. He is then able to listen back through and recreate a realistic dialogue in his comic books.Since comic books rely heavily on dialogue to fill in details of the exposition, creating realistic dialogue should be a focus while youre writing. Often, panels dont have enough room to have a lot of dialogue either, so the dialogue you do include needs to be sharp, poignant, essential to the narrative, and realistic for the genre. Think of it as the bones that hold the narrative framework together.Tip #7- Phrase books help to find the right wordsPhrase books are great resources for writers of all genres in that they can help spark the creative Muse when writers block sets in (and lets face it, all writers experience writers block at some point or another). For example, this phrase book by USA Today bestselling author Jackson Dean Chase offers over 5 00 descriptions of weapons, wounds, wild animals, weather, emotions, dangerous places, and more, plus a combat thesaurus that covers everything, from attack to defense, ranged to melee, and from monsters to magic spells and psychic powers.Action Writers Phrase Book by Jackson Dean ChaseWhether your comic book is sci-fi, action and adventure, romance, fantasy, or somewhere in between, youll be able to find phrase books offering a plethora of information on costume, weaponry, fighting techniques, survivalist tricks, technology, period-correct verbiage, naming strategies, and more. They are really indispensable to any writers collection of source books and are especially useful in writing comics, where elements like worldbuilding and costume are essential for success.
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